Student Work

I am a recent graduate of College for Creative Studies, where I completed my Bachelor of Fine Arts, majoring in Advertising Design and minoring in Critical Theory. I have included a few of my award-winning student works below, alongside a few of my favorite personal projects. Take a little scroll to see some of my more conceptual work and my academic writing.

Women account for nearly half of all gamers, but harassment in multiplayer online games isolates and alienates them and makes them hesitant to participate. The thing is, when it comes to cutting down your enemies, being a bitch isn’t a weakness, it’s an advantage. The upcoming release of Diablo IV provided the perfect framework to address the misogyny that permeates the gaming community.

The Girls Are PlayHers, Too case study delves into the ever-present misogyny in gaming and shows how Diablo IV and Blizzard can be instrumental to a shift in the attitudes towards women in gaming.

Girls Are Playhers, Too

DIABLO IV - CASE STUDY

COMPAINION COMMERCIAL

Created alongside the case study was a proof-of-concept commercial for television and YouTube. Our goal was to re-frame the word “bitch,” something used so often to insinuate weakness, especially when invoked in gaming.

Except being a bitch isn’t weakness. Being a bitch means going for the kill, doing whatever it takes to rise to the top. Being a bitch is being a winner.

AWARDS

Gold Addy Award for Girls Are PlayHers, Too Case Study

Silver Addy Award for Girls Are PlayHers, Too Commercial

D Show Award in Student Video for Girls Are PlayHers, Too Commercial

Make-up is more than just a beauty product, it’s a means of self-expression, a way to customize your appearance without concerning yourself with the stress of committing to a single look. What better way to experiment with individuality than on your face? Life is too short to not to have fun, so make it POP!

Make It Pop

COLOURPOP - PRINT CAMPAIGN

AWARDS

Silver Addy Award for Make It Pop

DESIRE

PERSONAL PROJECT - DIGITAL ILLUSTRATION

An exploration in divinity, faith, and absolution.

Smell Good, Naturally

Keeping it natural is great… Until nobody in the office can stand being within ten feet of you because of your pungent pheromones. It’s too bad there isn’t an all-natural, aluminum-free, cruelty-free, vegan deodorant that comes in a variety of scents like Cucumber & Mint, Coconut & Vanilla, Charcoal, or even… Sea Salt & Cedar.

What’s that? Native Deodorant?

NATIVE - COMMERCIAL

Liminality

I created this piece for my Performative Spaces class, one of the required courses for my degree. At the time, I had an interest in liminality and the states between consciousness, memory, and time; largely spurred on by the courses I was taking for my minor in Critical Theory and the writings of Marcel Proust.

I created this video from found footage, photography, and an audio track that I composed myself as a way to explore the themes I was reading and writing about.

PERFORMATIVE SPACES - VIDEO